Agency: Iris Worldwide
Role: Art Director | UI/UX Designer

Ther Rocher Golden Tree

Ferrero Rocher wanted to create a Christmas activation that helps drive buzz and top-of-mind awareness during the year-end festive season. Christmas in Singapore is all about excessive consumption of lights, so this year, Ferrero Rocher had the opportunity to give back something to Singapore and the Environment.

We created the first solar-powered tree to carry Christmas wishes and reduce holiday waste this Christmas. Merging the digital world with the real world, where one channels their heartfelt wishes into positive energy and watch the Rocher Golden Tree transform all this positivity into stunning light displays of your choice.

Ther Rocher Golden Tree

Ferrero Rocher wanted to create a Christmas activation that helps drive buzz and top-of-mind awareness during the year-end festive season. Christmas in Singapore is all about excessive consumption of lights, so this year, Ferrero Rocher had the opportunity to give back something to Singapore and the Environment.

We created the first solar-powered tree to carry Christmas wishes and reduce holiday waste this Christmas. Merging the digital world with the real world, where one channels their heartfelt wishes into positive energy and watch the Rocher Golden Tree transform all this positivity into stunning light displays of your choice.

introv2
Ferrero
Ferrero-card
Ferrero Mobile screen design

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All Right Reserved Joel Sow 2017